That is, advertising on the side of the vehicle on the doorless side. The large size of the advertisement on the side of the bus makes this type of advertising resemble a large, and mobile, advertising billboard. The busboard can be used on the side of a short or articulated bus (dualbusboard). We can also combine advertising on the side of the bus with a fullback. Then we can diversify the advertising message by using different messages on the side and back of the bus.

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