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Jeśli OOH, to fullback. Dlaczego tył autobusu powinien być stałym elementem kampanii zewnętrznej
Butelkomat: nowy sojusznik Twojego sklepu czy tylko konieczne zło?
Sztuka na ulicy
Reklama tranzytowa – Transit Advertising zasługuje na więcej, na o wiele więcej!
Reklama Citylight Katowice
Reklama na autobusach Warszawa - Oklejanie autobusów
Reklamowe czteropaki. Nowe powierzchnie reklamowe w centrum Katowic
Świet(l)na zmiana - cyfrowe citylighty
Digital OOH – cała Polska w zasięgu!
European Scholarships For Education (ESFE)
Advertising inside public transportation
That Poles willingly and frequently use public transportation has been known for a long time. According to the "Busradar" report from 2019, 88.7% of us use public transport, and more than a quarter do so every day or almost every day. We use public transportation primarily because it is convenient for us and has a good network of connections, especially in large urban centers.
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Digital revolution in transit advertising in Krakow - LCD screens in Mobilis buses, changing the calculation of OOH advertising
The development of digital technologies significantly affects the outdoor advertising industry, and is especially visible in the transit advertising segment. Traditional, static posters and billboards are a thing of the past. They are inferior to modern digital OOH media, such as LCD screens, in virtually every field. This transformation opens up completely new opportunities for advertisers to reach their audiences.
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